Clickstream Analytics
Run conversion rate, revenue analysis, attribution (first/last click), funnel analysis, retention analysis, and user engagement reports — all through natural language.
Cloud AI
Cloud AI connects your DataLake to AI clients like Claude Desktop through the Model Context Protocol (MCP), enabling natural language queries across your entire data infrastructure — clickstream events, ELT pipelines, ad platforms, and commerce stores. It uses OAuth authentication for secure token-based access via EdgeTag.
After you install and connect Cloud AI, you can monitor usage in the Blotout Cloud web app under Platform → MCP Insights. MCP Insights shows session activity, active users, errors, and Athena query costs for your team. See MCP Insights for details.
Features
Section titled “Features”Pipeline Data Discovery
Query data from any connected ELT pipeline — Shopify, Google Ads, Facebook Marketing, Klaviyo, and more via Airbyte.
Ad Platform Integrations
Real-time querying of Facebook Ads, Google Ads, and TikTok Ads — campaigns, ad groups, ads, insights, and audiences.
Dashboard Generation
Generate interactive HTML dashboards from query results and share them via email.